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Vivid Clear Rx

Company Overview

Vivid Clear Rx is your partner in finding pharmacy benefits solutions you can feel good about.

There is a better PBM. Vivid Clear Rx is it.

Vivid Clear Rx™ is a different kind of pharmacy benefits manager (PBM). We care deeply about delivering clarity, savings, and exceptional customer service to all our members, clients, and partners. With Vivid Clear Rx, you get personalized, collaborative pharmacy services and programs backed by accessible support. You can count on total transparency and real-time data — so you can make the best decisions for your health care and spending. And you can trust that our team will go above and beyond to support you, every day. 

Meet our leadership

Our approach

The Vivid Clear Rx team is focused on helping clients truly understand how their pharmacy expenses move through the health care system. We are here to help you get the very best value and service when it comes to pharmacy dollars.

At Vivid Clear Rx, we embrace a proactive, strategic approach with our clients to make sure they’re choosing the most appropriate therapies based on both clinical and financial considerations. We prioritize measurable savings, top-tier customer service, and total plan visibility at every step. 

We help

Find out how

A Hy-Vee Subsidiary

Vivid Clear Rx is part of the Hy-Vee, Inc. family of companies.

Hy-Vee, Inc. is an employee-owned corporation operating in 287 retail stores across eight Midwestern states with annual sales of $11 billion. The supermarket chain is synonymous with quality, variety, convenience, healthy lifestyles, culinary expertise and superior customer service. Hy-Vee ranks in the Top 10 most trusted brands and has been named one of America's Top 5 favorite grocery stores. The company's more than 88,000 employees provide "A Helpful Smile in Every Aisle" to customers every day.